Your responsibilities

• Campaign Management
• • Overseeing the production of comprehensive paid social media plans (+ supporting material) that align with client’s objectives and KPIs. Able to clearly articulate the rationale for proposed campaign tactics (channels, budget, audience, formats etc.) and present these back, both to internal and external stakeholders.
• • Overseeing a hybrid team (made up of both local and Global Hub employees) responsible for the end-to-end setup of paid social campaigns across all the relevant social platforms. Comfortable troubleshooting and helping train junior team members to use advanced features such as bid rules and 3rd party optimisation/creative/measurement tools.
• • Ultimately responsible for maintaining the standard of regular quality assurance (QA) checks undertaken by everyone working on the account (both locally and in the Global Hub) to ensure campaigns are set up to defined best practice standards (and helping to evolve these best-practices as necessary).
• • Working with team to ensure the standard and accuracy of weekly/monthly campaign performance reports. Joining client calls on a regular basis and supporting the team to present results as necessary.
• • Ensuring all performance commentary delivers valuable insight and recommendations to clients. Working with the team to identify trends and recommend actions on-platform to capitalise/mitigate these trends as necessary.
• • Ensuring the standard of end-of-campaign reporting and quarterly/annual reviews. Leading standalone research projects as required by the client.
• • This will include both biddable social activities and non-biddable social activities (lens, IO products, custom products)
• • You will be the ultimate person in charge seeing through planning to activation via Wrike for all markets within Social, ensure tools like Smartly, Octra and Optimisation tools are used for the correct RTB.
• • You will lead Social analysis, optimization recommendations and test and learn approaches – both designed and deploying with the team.
• • You will be the ultimate lead for ensuring trafficking, naming conversions and audiences are built using Amazon’s requirements.
• • You will work closely with the implementational planning team and the comms design team to create media plans which drive success for Prime Video releases.
• Client & Partner Management
• • Responsible for delivering on the over-arching paid social strategy across the account(s) and ensuring this ties in with the wider digital and comms strategy.
• • Acting as a key social point-of-contact for your client(s) ensuring their continuing confidence in the quality of the team and agency’s social output.
• • Demonstrating a deep understanding of the media and technology developments that influence your client’s business. Able to identify opportunities to test and innovate in the paid social space, presenting these opportunities to stakeholders and securing client backing.
• • Managing internal and external stakeholders to ensure multiple projects can be delivered simultaneously and to the required standard.
• • Building and maintaining relationships with the key media partners including Meta, Twitter, Snap, TikTok, Pinterest and others.

Our requirements

• Extensive experience setting up and optimising paid social campaigns across a number of the key social platforms (Facebook, Instagram, Twitter, Snap, TikTok etc). Training certifications in any of the key platforms would be a plus (e.g. Meta Blueprint).
• Experience planning large-scale paid social campaigns, preferably across a mix of brand and direct-response objectives.
• Experience compiling detailed and insightful end of campaign reports & presentations. Experience managing a team to jointly compile regular client presentations (QBRs, annual reviews etc).
• A clear track record of working with clients and external stakeholders. Forming strong relationships is key to the role and the ideal candidate should feel comfortable presenting to clients and leading calls regularly.
• Experience line managing others, helping ensure day-to-day workloads are effectively managed. The ideal candidate should also have experience training and mentoring those more junior across all things paid social and should be able to communicate effectively with people from all diverse backgrounds, cultures, countries.
• Experience planning and working towards commercial targets would be of benefit.
• Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.
• Proficiency in English

What we offer

• Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, medical care & sports card in Medicover, funding for English language learning, employee mental health awareness day and , and more.
• WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We are committed to offering equal opportunities to all employees, which is why we only establish collaborations based on employment contracts.
• We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office two days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
• Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy ) for more information on how we process the information you provide.
• While we appreciate all applications received, only those candidates selected for an interview will be contacted.