Senior eCommerce Data Analyst

Lyreco Advantage

Gdańsk, Oliwa
Zdalna, Hybrydowa
🔍 Google Analytics
🔍 Google Tag Manager
A/B Testing Tools
BiqQuery
SQL
Hotjar
Clarity Design System
Microsoft Power BI
🌐 Zdalna
Hybrydowa

Requirements

Expected technologies

Google Analytics

Google Tag Manager

A/B Testing Tools

BiqQuery

SQL

Hotjar

Clarity Design System

Microsoft Power BI

Operating system

Windows

Our requirements

  • 7+ years of experience as an eCommerce Data Analyst or in a similar analytics-focused role.
  • Proven expertise with GA (including GA4), GTM, A/B testing tools, and web analytics.
  • Advanced knowledge of SQL, BigQuery, and Excel.
  • Hands-on experience with Power BI, Clarity, or comparable tools.
  • Strong understanding of eCommerce platform architecture, product data flows, and transaction processes.
  • Degree in Digital Marketing, Mathematics, Computer Science, or related discipline.
  • Excellent analytical, problem-solving, and project management skills.
  • Business acumen and strategic understanding.
  • Curiosity and inquisitiveness are a must.
  • Experience working in Agile/Scrum environments.
  • Exceptional communication and stakeholder management skills.
  • Fluent English, both written and spoken.

Your responsibilities

  • Provide advanced expertise and vision on Webanalytics concepts for the organization.
  • Lead and oversee the setup, configuration, and optimization of Google Analytics (GA4) tracking, utilizing Google Tag Manager (GTM).
  • Mentor junior team members, fostering growth and expertise within the analytics team.
  • Design and document measurement plans, implement and test GA tracking.
  • Act as a key liaison between digital product, marketing, developers, and data engineering teams to ensure tracking aligns with business goals.
  • Conduct end-to-end analysis – from gathering requirements, exploring data, building dashboards (Power BI), to delivering recommendations.
  • Analyze customer behavior, transactional trends, and website performance to identify opportunities for revenue and conversion growth.
  • Provide training and support for GA users and promote best practices in web analytics and stay updated on industry trends and emerging technologies.
  • Develop and refine data transformations in BigQuery for eCommerce data model.
  • Support and enhance A/B testing frameworks and experimentation processes.
Wyświetlenia: 5
Opublikowana5 dni temu
Wygasaza 6 dni
Tryb pracyZdalna, Hybrydowa
Źródło
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