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Head of Marketing for VL Group (Praca zdalna)

VirtusLab Sp. z o.o.

Kraków, Stare Miasto
20 000–25 000 zł netto (+ VAT) / mies.
Praca zdalna, Praca hybrydowa
Kontrakt B2B
💼 Kontrakt B2B
🌐 Praca zdalna
🏠 Praca hybrydowa
Pełny etat

Your responsibilities

  • Activate marketing across all brands – work closely with existing marketing teams (VirtusLab & Softwaremill) to launch campaigns, build thought leadership, and create compelling content for technical and business audiences.
  • Lead US expansion – drive visibility and engagement at key US events, build awareness through storytelling and case studies, and generate the first qualified pipeline from the US within 90 days.
  • Showcase European excellence – promote VirtusLab Group expertise in Developer Experience (DX), Data (AI/ML), and Scala, across Europe and the US.
  • Unify and differentiate – establish VirtusLab as the Group parent brand while strategically positioning and activating sub-brands where relevant.
  • Act as a visible and authentic ambassador of VirtusLab Group – sharing our story across public channels, conferences, and executive communities to build trust and recognition.
  • Leverage modern AI tools – apply AI-driven tools to boost team productivity, campaign impact, and marketing efficiency.
  • Cooperate with Tech Executives and CxOs – offering insight, strategy, and confidence in marketing-led growth.

Our requirements

  • ~10 years of senior marketing experience in IT consulting or professional IT services.
  • Technical audience fluency – deep understanding of developer ecosystems, with the credibility to speak to experts in Scala, AI/ML, and DX.
  • Revenue-focused Marketing – proven success in demand generation, ABM, and digital campaign execution that delivers pipeline and revenue.
  • Modern marketing operations mindset – hands-on experience with automation tools and marketing analytics.
  • Fluency in English at C2 level – excellent written and verbal communication skills.

Optional

  • Experience with global brand expansion, ideally from Europe to the US — with measurable increases in brand equity and market traction.
  • Multi-brand strategy expertise – successful integration of acquired or specialist brands under one marketing vision.

What we offer

  • Flexible hybrid work model.

  • Home office reimbursement.

  • Language lessons.

  • MyBenefit points.

  • Private healthcare.

  • Training Package.

  • Virtusity / in-house training.

  • And a lot more!

Wyświetlenia: 12
Opublikowana3 dni temu
Wygasaza 20 dni
Rodzaj umowyKontrakt B2B
Tryb pracyPraca zdalna, Praca hybrydowa
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